2020 Winner
Communication Design

Wikipedia Identity System

Wikipedia Identity System

Category—Student

2020 Winner
Communication Design

Wikipedia Identity System

Designer(s)

Sharon Park, Pasadena, California

Additional Credits

INSTRUCTOR:
Brad Bartlett

SCHOOL:
ArtCenter College of Design

PRINCIPAL TYPE:
Arial
Noto Sans
Editorial New

DIMENSIONS:
Various

CONCEPT:
Wikipedia is: a radical collaboration, fluid, alive—the first draft of history as it happens.

Wikipedia is: a temple of the mind for digital nomads—a place to grow, learn, and reflect. The visual identity serves to change the way people perceive their capacity for change and obligation to contribute to the sum of human knowledge. Through a redesigned website, cohesive brand touch points, and a VR experience, Wikipedia can become more active within the free knowledge movement. WIKI:ROOM, a hypothetical conference for editors, serves to create a stronger sense of community and sheds light upon issues on the site such as knowledge gaps and systemic biases against minorities and women.

WEBSITE: