2019 Winner
Typeface Design
No Molestar!
No Molestar!
Category—Typeface Design
2019 Winner
Typeface Design
No Molestar!
Designer(s)
Yanina Arabena and Guillermo Vizzari, Buenos Aires, Argentina
Client
Fox Latin American Channel LLC
Additional Credits
ART DIRECTION: Nicolás Sarsotti
VP: André Takeda
MEMBERS OF TYPEFACE FAMILY: Condensed, Expanded, Script, and Icons
DISTRIBUTORS: Yani & Guille
CONCEPT:
Fox Channel trusted us to design a custom font for its No Molestar! animation program block, which includes The Simpsons. For the rebranding we suggested the development of a sans serif system with a DNA that responded to the block’s personality: irreverent, cocky, absurd. So we built up an inverted contrast display family with notable color and open counterforms. It consists of two display fonts: Condensed for high impact and Expanded to stand out. In addition, an authentic cursive Script reinforces the inverted contrast core, and a full set of icons serves as a complement to build different types of compositions.
FACEBOOK: @yaniandguille
INSTAGRAM: @yaniguille