2019 Winner
Communication Design

150 Media Stream

150 Media Stream

Category—Identity

2019 Winner
Communication Design

150 Media Stream

Studio

The Narrative, Chicago

Client

Riverside Investment & Development

Additional Credits

DESIGN DIRECTORS AND PARTNERS: Sofya Karash and Daniel McManus

150 MEDIA STREAM DIRECTOR AND CURATOR: Yuge Zhou

PRINCIPAL TYPE: Neutraface

CONCEPT:
150 Media Stream is a sculptural video installation consisting of ninety-two LED screens that stream artwork created by internationally renowned artists. Our goal was to design an identity to attract artistic talent and connoisseurs of the arts, and to establish this installation as a Chicago cultural landmark. The Narrative developed an adaptable identity full of visual energy and movement to function alongside the ever-changing artistic styles of the curated video content. The identity was inspired by the space between the blades of the installation – the tension between separation and unity.

STUDIO WEBSITE

TWITTER: @thenarrativedes

INSTAGRAM: @thenarrativedesign