2020 Winner
Communication Design

Who We Are: Visualizing NYC by the Numbers

Who We Are: Visualizing NYC by the Numbers

Category—Exhibitions

2020 Winner
Communication Design

Who We Are: Visualizing NYC by the Numbers

Studio

Isometric Studio

Designer(s)

Hannah Meng, New York

Client

Museum of the City of New York

Additional Credits

DESIGN DIRECTOR:
Eleni Agapis

PARTNERS:
Andy Chen
Waqas Jawaid

ARCHITECTURAL DESIGN:
Yongkyu Hong

INTERN:
Elena Kim

PRINCIPAL TYPE:
Proto Grotesk
Suisse Intl Mono

DIMENSIONS:
16.2 x 10.75 ft.
(4.9 x 3.3 m)

CONCEPT:
The 2020 Census is of critical importance to New York City, particularly given the threat of an undercount among minority and undocumented populations. The Museum of the City of New York invited Isometric to collaborate on an exhibition that leverages the work of leading artists to translate Census data into an interactive, immersive experience. We created typographic language that captures the flow of data while humanizing the stories it embodies, symbolizing the part-whole relationship between individuals and the city. The design can be deployed in traditional physical styles, such as the large screen-printed title, as well as animated digitally.

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