Additional Credits

CHIEF CREATIVE OFFICER:
Andreas Uebele, Carolin Himmel

AGENCY:
büro uebele visuelle kommunikation / stuttgart


PRINCIPAL TYPE:
GT America


CONCEPT:

large white letters on the walls of this pool and wellness centre at the heart of salzburg?s old city wave the way to the sauna, the therapy facilities and the pool. the 3-d letters are arranged in their own rhythmical wave patterns, as if gently in motion ? referencing not just the water itself but also the building?s architectural showpiece: the stunning wave-shaped roof that extends over the pool, and offers magnificent views out over the undulating rooftops of the old city skyline.