2020 Winner
Communication Design
National Theatre of Greece
National Theatre of Greece
Category—Brochures
2020 Winner
Communication Design
National Theatre of Greece
Studio
busybuilding
Client
National Theatre of Greece
Additional Credits
ART DIRECTION:
Maria Kefala, Athens
CREATIVE DIRECTION:
Dimitris Gkazis
PRINCIPAL TYPE:
Grafik
DIMENSIONS:
6.7 x 9.4 in.
(17 x 24 cm)
CONCEPT:
We were commissioned to create the official catalogs for all the plays staged by the National Theatre of Greece in 2019. We implemented the visual identity system we developed for the client’s entire communications campaign for the season, which involved a playful use of typography and photography. The challenge was to create a uniform visual style across all booklets, despite the aesthetic differences among plays. An anniversary box set containing three individual catalogs was created for the summer season’s largest production.
WEBSITE