2019 Winner
Communication Design
Fous de I’Île Kombucha Seasonals
Fous de I’Île Kombucha Seasonals
Category—Packaging
2019 Winner
Communication Design
Fous de I’Île Kombucha Seasonals
Studio
Fivethousand Fingers Design Studio, Montréal
Client
Fous de I’Île Kombucha
Additional Credits
ART DIRECTION: Eli Horn
CREATIVE DIRECTION:
Lexane Rousseau
PRINCIPAL TYPE:
Nexa Bold and Nexa Regular
CONCEPT:
The branding and packaging design for Fous de I’Île Kombucha positions the traditional health drink as an everyday beverage, appealing to an audience of bon vivants who seek out products for quality and aesthetics alike. Typography plays a key role in creating the rich, timeless character that conveys the brand’s care for craft. Each new flavor in this line of seasonal products is embellished with a unique illustration, enhancing their status as limited editions and highlighting the brand’s dedication to creativity even as it grows.
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