2007 EULDA logo Competition
What is Eulda? Eulda is the high-profile graphic design award scheme that rewards the best logos and trademarks designed in Europe. The winners are selected by an international three-tier jury consisting of 10 top design professionals, 10 marketing managers from major international clients and finally 10 members of the public (provided respectively by the worldwide established organizations BEDA, Aquent and Consumers International).
This innovative judging mechanism reflects the actual process that turns any logo idea into a successful logo:
- the designers decide what to present to the clients
- the clients decide what to present to the public
- but in the end it is always the public that decides if a brand is successful
The core of excellence generated by this process is collated in a printed annual, rewarding the best designers and the best clients, and creating an archive that tracks the evolution of tastes, styles and trends in Europe, year after year. The annual has some innovative characteristics that make it unique in the realm of design publications, thanks to a partner who knows all about taking on challenges: the book is printed by Fontegrafica, winner of numerous European and worldwide awards.
EULDA Mission
To promote excellence in European visual communication; to provide real recognition to the people who invest their passion in this field; to act as a benchmark for the high quality of work being produced in Europe, a group photo that strengthens Europe's image within the region and beyond it; to offer a genuine point of contact between various countries; to create a forum for the leaders in the field of visual communication, exploring its trends, absorbing and disseminating its future trajectories. Eulda: one small step towards a more influential role for Europe in the world!
Eulda Books the publishing house created specifically for the Eulda project, is a unique organization. Founded in Milan in 2005 by a team of industry professionals, its ambition with this project is to celebrate, inspire and promote European creative excellence throughout the world.